Why Every Creator Should Look at Themselves as a Brand with Tom Boyd

As a content director and digital strategist who’s been in the media world for over 12 years, Tom Boyd knows a thing or two about being a creative. He believes that Creators Are Brands — so much so that it’s what he named his podcast where he shares the stories of how storytelling creators are building audiences online. That's exactly what he's done on his own personal platforms garnering an audience of over 68k. 

 

He saw what it was like to have a creative career from many different angles after spending a chunk of his life in the music industry, so there’s a lot of truth and experience in his content. And that content has brought him some incredible opportunities with brands that some of us dream of working with. 

Today we’re answering all of the questions you have about being a BRAND as a creator. How can you stand out to brands with unique concepts? How can you position yourself in a way that will appeal to your audience and fulfill you? How can YOU be a trusted brand as a creator? 

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Find our Ep. 24 Guest

Tom Boyd

Instagram | TikTok | Creators are Brand Podcast 

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Episode 24 Show Notes can be found here.

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Dive Into Our Coaching Resources

• Own Your Influence Group Coaching Program — Join the waitlist!
• “Pitching & Negotiating for Digital Creators” E-Book
• Your Soulcialmate Social Media Planner

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Tags:

social media,instagram,instagram news,instagram algorithm,social media news,tiktok,tiktok news,business tips,instagram tips,instagram influencer,how to be an influencer,social media mental health,mental health for influencers

 

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